9 Productivity Tools for Social Media Marketers 115

Productivity Tools for Social Media Marketers

This is a guest post by Kiara Hallihan – a content marketing consultant at Galaxyessay. She believes that every marketing campaign could be spiced up greatly with quality content.

One of the most crucial aspects of any business is marketing.

It’s a process that is intended at broadening the business as an entity. Although there are stipulated strategies to conduct an effective marketing, the rise of technology has totally changed how things were done traditionally.

Today, marketers utilize the Internet to conduct their activities with ease. Furthermore, the Internet has proven to be a reliable platform in terms of cost and efficiency.

But social media has risen above all the others as an incredible marketing platform. This is because it has become part of the contemporary culture and millions of people utilize an array of social media platforms daily. This is a perfect hunting ground for marketers.

Although it may sound easy, the dynamics of carrying out a successful marketing campaign on social media networks is not easy. That’s why there are online tools dedicated to make your work easy. This article will spell out these productivity tools in detail to help you become a successful social media marketer.

1. Mention

Just as the name suggests, mention is an online platform that mentions what is trending on the social media networks.

It is a powerful social referencing tool that enables the user to remain up to date on what is trending. The most outstanding fact about this tool however, is that it is so simple to use with simple controls that are user friendly.

Some online marketing critics even find it more powerful and simpler to use than Google Alerts. You can also customize the settings in this platform to suit your needs, e.g. you can set for a default alert that takes you directly to the page you want rather than the Mention page.

2. Swayy

Swayy is a productivity tool for social media marketers that boasts of some incredible features. It basically highlights all the top stories on social media networks and presents them to you in a dashboard. This makes it easy for you to see what topics are trending and choose the one to write about.

It doubles up as a sharing tool. You can create posts and easily share them on your Facebook, Twitter and LinkedIn pages with a click of a button. And this feature enables you to share articles on a scheduled process to an array of multiple platforms in the shortest time possible.

3. eGrabber’s Account-Researcher

This is considered to be one of the most powerful research tools for marketing.

eGrabber’s accounting researcher basically works like LinkedIn. The only difference is that this tool is more advanced in detail searching within the shortest time. Effective marketers need to know all the prospects of their competitors. This is where this tool comes in handy. It will give you the names, contact details and all other information of your competitors in a single search.

4. Compfight

It goes without saying that images are an integral part of any social media post. They attract more readers to your posts, thus increasing the chances of people sharing them.

The only problem with professional quality images is that they are difficult to find. More so, they are quite expensive, especially if you are working on a shoe string budget.

The good news is that Compfight is the remedy for all these. It is a powerful online tool that enables you to use the top quality photos at very low prices. Essentially, what this tool does is peruse Flickr for photos that meet your idea description. Then, it gives you HTML links for attribution, which is utterly important.

5. A-writer

Content creation takes a lot of time and energy. It’s an art that requires niche perfection. This is what most writers’ lack.

A-writer is a writing platform with experienced niche writers who are professionals in their fields. It is a good way to get your content created within the shortest time possible and at a lower cost.

6. Tagboard

Every social media marketer should stay updated on the trending keywords and hashtags.

But how do you search for what is trending? That will obviously take a lot of time considering the number of social networks available today. Well, the solution is Tagboard.

This is a keyword monitoring tool that synchronizes all the trending keywords from multiple social platforms into one dashboard. This way you can easily access the topics that are trending and decide on the one to write about depending on your future predictions.

Other advantages include brand monitoring for small business entities, content curation, where you can easily know what to talk about in your content.

7. RivalIQ

Social media marketing is all about improving content sharing by maximizing clicks and content shares.

This is often a difficult task for content creators. However, the secret is to have an in-depth analysis of all parameters involved.

RivalIQ is a social media analytical tool, giving you an analysis of clicks on your content, views, shares and all other aspects pertaining your post. This way you can know how to improve the content effectively. The tool also has an incredible alert feature that enables you to know if there is a new trending post from your competitors.

8. Pocket

Pocket is a social media marketing tool specifically created for content curation.

It allows you create flawless content that your fans will love. The best thing about this tool is that it is synchronized to work well with all social media networks like Facebook, Twitter and schedule through the integration of Buffer. More so, this tool allows you to save your articles on any mobile device for quick reference at any time. This means that it’s integrated with mobile devices and other operating systems like Chrome.

9. Smqueue

Smqueue is a social media sharing toll that is fully automated to make scheduled posting of your content on numerous networks on a daily basis.

It’s one of the top automated productivity tools for social media marketers. It is quite easy to use and costs less, and is an awesome way to promote your content.

What else do you use for effective social media marketing?

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How I Became a Location Independent Freelance Writer 24

How I Became a Location Independent Freelance Writer

Writing is what I love doing and I managed to turn it into my career. But that wouldn’t have been as enjoyable without having the freedom to work from anywhere and move to my favorite country. So after I became a freelance writer, I also took a few steps to become location independent.

Let me share how that journey looked like for me and maybe inspire you to take the leap and not just become a freelancer but also travel the world or just leave your home country and never look back.

Stage 1: Overcoming The Doubts

I believe all change happens on the inside first. In the case of becoming a freelance writer and a lifestyle designer, you’d first need to do a couple of things related to developing a strong mindset.

To begin with, define what you don’t like about your current lifestyle. Be clear about it and see yourself living a better life some time from now. This vision will also help you realize what you truly desire.

For me, it was freedom and independence but in a specific way.

I mean, I don’t really need to travel the world. It was enough to spend a few weeks in Thailand and to always have the chance to get back to a destination like that if I feel like. But what I truly desired was to leave my home country, Bulgaria, and instead move to the Netherlands.

However, my transformation started many years ago, before I even knew that’s where I wanted to live. First, I wasn’t satisfied with my life back then. I was already in my 20s and I always felt like I wasn’t spending my time right. So something had to be done.

Doubts are scary.

In fact, they are one of the reasons why so many people all over the world never start a business, end a relationship, travel or else.

Once you get through that stage though, you start having hope, you visualize a better life, and you finally take action. And once you take the first step, magical things begin to happen.

For me, that first step was to define my passion (personal development) and combine it with writing, which I simply loved doing and felt like it was the right way to spend my time.

English is just my second language. I had no official degree in what I’m doing. I wasn’t tech-savvy and had no idea how the Internet actually worked.

But the desire for a different life and more meaningful activities was stronger than any lack of knowledge or experience. So I dedicated the 4 years of my life during university to building the foundation of my online business and the lifestyle I enjoy today.

Stage 2: Getting The First Clients

This is How I Became a Top Rated Upwork Freelancer

I began writing, first on my blog (more on that below), then for others. But the magical ingredient here is reading.

I spent a ton of time (still do and probably always will) reading about people who were already living the life I was after. And that changed it all. I overcame all the doubts because I saw all that I wanted was possible. If other people were living like that and they all started from nothing, then it’s just a matter of time till I get there too.

That encouraged me. And my motivation never decreased because of some people I started following consistently and seeing their progress kept me action-oriented too.

It was time to earn my first dollars freelancing.

The good thing about the Internet is that you don’t have to be anyone in order to land your first gig. Once you do, the second one is easier. You just need someone to pay you for your freelance services so you can have confidence in your abilities and improve your skills.

I never thought I’d be able to call myself a freelance writer, not to mention be location independent together with that. But I left the big picture behind for a while and focused on simpler things. Such as:

What can I do today to land my first client?

After researching, I realized there are sites for freelancers where employers post jobs and I can apply to each that seems like a good fit for me. And so I did.

I created my profiles, had low rates (because any money was good money for me then if it was online), and applied for a few jobs. I had no idea what to say exactly so I just went with what felt right.

I introduced myself when pitching clients and told them how I can help them with their project. Rejection here is normal as there’s a ton of competition.

Eventually, someone hired me for a job and I made my first $20 or so.

It was a short and sweet gig and I did a good job. The communication with the client was smooth.

It’s hard to land someone for the first time, especially in my case. On my profile they could see Bulgaria and that English isn’t my native language. Also, that I’m new to the site and have no previous feedback. Basically, not the most trustworthy freelance writer to hire.

But there are new employers to such platforms too and they are ready to hire you as long as you have something to offer them.

So if you want to make money online and eventually turn that into a business, become location independent and work remotely, or just want to do what you love freelancing, then create your profiles on sites like Upwork, Guru, Freelancer and PeoplePerHour and start pitching.

Stage 3: Building a Blog and a Brand

5 Tips to Negotiate a Higher Salary in an Interview

The 3rd crucial step in my journey to becoming a location independent freelance writer was this blog.

Let’s Reach Success started as a personal blog on self-improvement. But consistency was the key and I seemed to be good at this. It’s because I love writing too of course. It eventually turned into my biggest project and today it’s my portfolio.

There are more than 1600 articles in the archives, a whole book store, proper design (thanks to this premium theme), authority, and a story behind it. Which makes me and Let’s Reach Success kind of a personal brand.

If you haven’t started a site yet, you’re wasting time. Whatever it is that you wanna do online, you need that one platform.

I’ve written a quick guide on how to do that. Check out How to Set Up a WordPress Site on Bluehost. Don’t worry, the technical aspect is easy and I’ve outlined the few simple steps you should take to have your site up and running in less than 30 minutes.

Blogging is a must for every freelance writer. Here’s why:

First, you get to showcase your work. You can write articles all the time and show them to clients. Whenever you want to start writing about a new topic, you’ll simply start covering it on your blog and then provide samples to employers.

You become known as an expert. If you stay consistent and provide unique and quality content frequently, people will know you’re the go-to blogger in the niche. Together with your unique voice and all other things you’re doing on the side, you can build a name for yourself. That means clients will start finding you soon.

Blogging is a learning experience. There’s a lot going on in the archives on my blog. If I go back, I can even see how I’ve grown over the years. Your writing will change too and that’s okay. Your site becomes your biggest project, especially if you’re a writer yourself. Also, it’s thanks to wanting to improve Let’s Reach Success that I’ve learned so much about optimizing content, making money from a blog, and more.

Stage 4: Setting Up an Online Business

Now that you’ve overcome the doubts, have landed your first freelance client, and have your own blog, you can turn that into an online business soon.

First, of course, you’ll need to have some decent income monthly to be a proper location independent freelance writer. Although plenty of people register a company from the beginning and then slowly grow their freelance business.

However, in the beginning, I had no idea what I was doing. I was paying taxes and fees for the freelancing platforms I worked with and that was enough. I wasn’t sure how much more I could make each month.

When I got to a few hundred dollars monthly, though, (which is an amount you can live with back in my home country if you aren’t paying rent), I decided to fix the legal part and register as an independent worker there and start paying my taxes.

Over the next months, I truly believed I’m now a freelance writer earning money from my craft and loved it. Of course, I also wanted to grow, build skills, land better clients, improve my site and see what else I could be doing online.

Stage 5: Choosing Your Ideal Destination and Moving There

amsterdam - the dream location

When I was making $1000/month from my blog and freelance writing services, and because the business was online, I finally felt like I could soon move away and start a new life.

The country I wanted to live in was the Netherlands. I already had friends there and knew it was the place to be for me. So I booked a place in Amsterdam with AirBnB and dedicated these 10 days to finding my new home.

I needed it to be affordable and in a good neighborhood and that’s exactly what I got.

Because I wanted to be there so much and worked hard for it, there hasn’t been a day since I moved that I didn’t wake up with a smile on my face.

That’s one of the main aspects of lifestyle design. Doing work you love and making just enough to be able to live the way you like.

Of course, Amsterdam isn’t cheap so I had to limit my expenses and change things.

Stage 6: Living The Location Independent Lifestyle

I did some traveling too. Spending 5 weeks in Thailand cost me a lot in terms of money (although it could have been cheaper too but I didn’t prepare well) and focus. But it’s safe to say these weeks have been the craziest and most adventurous ones in my life.

I might go back there, but that’s not necessary. I love my daily life too and don’t need an escape from that. The important thing about being a location independent freelance writer is that you have to enjoy the freedom of being where you are. And if you earned your chance to get there, it tastes even better.

Stage 7:  Mastering Working Remotely and From Home

Location independence and freelancing aren’t for everyone as it’s not easy, there are sacrifices to be made and plenty of challenges. One of them is getting distracted and not doing focused work on a daily basis.

One thing I did right though was to build some good productivity habits and eliminate procrastination and distractions early on. In fact, that was when I started making my first money as a freelance writer.

It’s nice to imagine how you can live and work from anywhere 6 months from now. But if you don’t build the discipline in advance and learn how to structure your day so you can do your best work, you won’t make it.

Here are some things that can help:

My Best Productivity Principles

How to Stay Productive While Living The Laptop Lifestyle

Stage 8: Growing The Freelance Writing Business

My focus is on increasing my income now. I got to over $3500. These come from sponsored posts here on Let’s Reach Success and freelance writing for clients.

I’m working on other things too such as increasing book sales and building systems to earn passive income from affiliate marketing. But these don’t come naturally to me so it takes time.

So that’s how I became a location independent freelance writer and how you can do the same.

Here are the exact steps I took to become a location independent freelance writer: