How to Be Passionate in Both Your Career and Personal Life 37

How to Be Passionate in Both Your Career and Personal Life

This is a guest post by Theresa Moodie, a wellness coach, Yoga instructor and personal trainer currently based in Johannesburg. She combines various ‘life’ coaching frameworks with different movement modalities, most often Yoga, to ensure lasting changes in lifestyle habits and internal dialogue.
You can connect with here on Facebook, or find out more about the upcoming Yoga and well-being retreat in Corsica this spring here.

It is possible to find passion, success and harmony in both your career and personal life.

A couple years ago I fell out of love with a lot of things in my life. My work became stale, my studies hadn’t manifested quite the way I had wanted them to. I felt bored and frustrated.

So I started to sit and think. To be still, to quiet my mind and find my breath. I made a conscious decision to dump the baggage and look forward to a future that I could shape and create.

What came to follow was astonishing. A space of confidence, intuition and infinite possibilities.

I started to take risks. I learned to ask for help, to accept help and to share my unrest openly and honestly. I worked hard to stop sweating the small stuff which gave me energy instead to focus on dreaming big, even huge.

In the great words of Rumi: “There is a voice that doesn’t use words, listen”

I decided to take a brave step forward and register for my 200hr RYS Yoga teacher trainers course, not in Johannesburg where I live, but rather London.

I boarded a plane set for an adventure, away from my husband, our beautiful home and all things familiar.

[tweetthis]There is nothing quite like removing yourself from your regular routine to gain perspective. [/tweetthis]

We are all guilty of taking too many day to day treasures for granted.

My experience in London was in a phrase: life changing. It was 100% the catalyst I had been craving. A self indulgent 4 week, 200hr intensive course where I was able to fully submerge myself physically, mentally and spiritually into a space of growth and learning.

Movement has always been a space that allows me to embody my mood, a space to release emotions and allow the psyche and the soma to connect. An active space for the mind to heal and the body to grow ever stronger.

This truly is my philosophy and passion, in both my career and personal life.

In our surrender we open ourselves to change, possibility and a natural gravitation to people on a similar path.

It was towards the end of my time in London that I sent Lara an email. We had been in high school together and had not seen each other in 14 years! It just so happened that we were able to meet up. We quickly realized that we shared the same passion for holistic well being.

Lara has been living in Corsica for the last four years and we decided what better place for Destination Namaste to host their very first Yoga and Well being retreat than in Porto Vecchio, Corsica. The timing was perfect! Effortless in fact.

I have found a space of absolute privilege, to share, connect and grow with others.

Lara and I are so excited about our upcoming retreat. The theme focuses on Yoga, movement, but also teaching skills that allow you to continue to make healthier decisions when back in the real world. It is the manifestation of my coaching style, combining a goal orientated, solutions focused action plan with the reinforcement of regular movement patterns.

Take the time to encourage change, habituate your well being.

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The Five Elements of Flawless Customer Experience 6

The Five Elements of Flawless Customer Experience

Providing a flawless customer experience is the ultimate goal for any business.

There’s a lot that goes into creating a customer experience that keeps your clients coming back for more. In fact, there’s so much involved that it can almost seem overwhelming.

However, providing a flawless customer experience becomes much easier when you approach the task through these five distinct elements:

Time
Understanding
Ownership of Emotions
The Unexpected
Follow-Through

Time

When it comes to your customers’ satisfaction, time is essential. Think of how a great experience at a new restaurant quickly sours if you’re left waiting for your food to arrive. Think of how your excitement over a great department store sale turns into frustration as you stand in line for what seems like hours.

Time is your most valuable resource and it is up to you to make sure you’re using your customers’ time wisely.

This is why restaurants have comfortable waiting areas with drinks and appetizers, or why airports have lounges with restaurants, shops, and even bars.

If your customers are being forced to wait for a service, make them feel as if their time spent is not wasted. The more positive drivers you offer customers, the less likely they are to grow dissatisfied with their experience.

Think of how you can implement this in your own business. Are there places where you can help fill customers’ time? Are there places where technology can be used to cut down on the time it takes to complete a task? Remember, it’s the customers’ time that should be valued, not your own.

Understanding

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You must understand what your customers want, when they want it, and how.

While this may seem daunting, getting a better understanding of your customers doesn’t take millions of dollars, complex data analytics, and a degree in psychology. Instead, all it takes is a simple look. Watch their process, engage with them, ask them questions, and listen to them.  

How are customers interacting with your product? What’s the first thing they do when they enter your store? What’s the last thing they do before they leave? How long are they spending in each department? Do you notice anything that hampers their experience?

Take a look at your competitors. How are your potential customers interacting with them? What does this business offer that you don’t or vice versa? What is your, as Harvard Business School professor Clayton M. Christensen says, “job to be done?” What are your customers hiring your product or service to accomplish? Understand why your users are turning to your products.

Ownership of Emotions

Many companies have already taken hold of their customers’ emotions, though cynically. Subliminal advertising is a key example. However, the ownership of emotions does not have to be cynical. When used correctly, it can be the “holy grail” for companies.

Owning emotions begins with the aforementioned ability to understand. When you truly understand a customer’s choices and then act to make the experience better, you’re building a relationship of trust. That trust is the foundation of emotional ownership.

One way to build this trust is to reduce the “emotional” noise that surrounds your customers. Let them know that, even on their worst day, your business or product is there for them and that it will be a constant in their lives.

Think of restaurants and the long wait times you have to endure when they’re busy. Think of how angry—or “hangry”—you feel as you stand around, waiting for your table, and listening to your stomach growl. However, think of how some restaurants are able to reduce that emotional noise by serving you finger foods and drinks as you wait.

Also, seek to understand what emotionally motivates your customers.

Why should they be motivated to visit your store or use your product? To feel confident? Free? Unique? Secure? Successful? Research shows that all human beings are motivated by one of those factors.

The Unexpected

Experiences become stronger and more memorable when they’re accompanied by an element of surprise. Surprise can be addictive, which will only keep your customers coming back for more.

Think about mailing your customers or clients small packages with gifts and swag. Everyone loves to get mail and everyone loves free stuff, especially when it’s least expected.

A surprise doesn’t have to be a huge flash mob (though it could be!). Hand out snacks at your store. Is it a cold day? Give your customers hot chocolate or warm punch. Is it a client’s birthday? Send a card! Even a small note of thanks for a customer’s business is a nice little surprise.

The most important thing to remember: simply be sincere and don’t become predictable. Chocolates on hotel pillows were once a great surprise for guests. However, now that their wow-factor has faded, hotels are continuously trying to get back to the “unexpected.”

Follow-Through

You’ve made promises and established goals. The only thing that’s left is to follow through on them. This starts with creating your mission statement, one that you, your employees, and your customers can commit to it. This will define your customer experience.

Your mission statement must promise to impact yourself/your business, the community, or the world. It may commit to impacting one, or all three. However, whatever it promises, you must follow through on. Your customers’ trust, and thus their experience, depends on it.

More about these five elements can be discovered in Unforgettable: Designing Customer Experiences that Stick, to be published in 2018.

***
Kyle H. David has made a career in technology and entrepreneurship for nearly 20 years. In 2001, he formed The Kyle David Group, now KDG. Over the past 16 years, KDG has grown at a rapid pace, attracting clients ranging from the United States Senate to major financial institutions, international nonprofits, and Division I universities.