Welcome to the 22nd episode of the Let’s Reach Success Podcast. The topic today is how to be happy without changing anything on the outside.
Whoever you are, there’s something I’m sure we have in common. We want to be happier. How we define happiness may be different, but that’s a goal we share. And it’s what everyone wants, whether he’s doing something about it or not.
That’s what I’ll talk about in today’s show – finding happiness in daily life, without trying too much, without putting in a lot of effort.
In fact, I’ll not just discuss how to be happy, but how to reach such a state of mind without changing anything on the outside.
I believe happiness is a choice, and it doesn’t depend on external factors. It’s within us.
Everyone wants to succeed and have great relationships, build a career and become the best version of himself. All these are simple – there are certain things you need to do, changes to make in your lifestyle and steps to take. But it’s not easy. It requires dedication, time, effort, often money, support, sacrifices, hard work and perseverance. That’s why so few have achieved it.
Another thing everyone wants is to be happy. It’s also simple, but what separates it from the things mentioned before, is that it’s easy.
You can be happy right here, right now, without changing anything in your environment or looks. It takes a few deep realizations, but once you do it, everything changes simply because you start looking at things with the eyes of a happy person.
The journey takes place inside of you – your mind mainly, your heart, body and soul. It’s easy and simple and unlike success, relationships and other areas of life, it doesn’t require any knowledge, time or efforts.
All you need to do is explore yourself a bit, change your relationship with yourself, start looking at things in a bit more different way and come to a few important realizations. But after that, you will feel reborn and absolutely ready for the things life has in store.
People think life is complex, that we don’t deserve happiness, that everything comes for a price, and no matter what there will always be something to ruin your pleasure, that every day is a battle and so on. But this attitude itself is self-destructive. It’s too much pressure, anxiety and stress. That makes things complex. Otherwise, everything’s easy, peaceful and pleasant.
You don’t need to work for your happiness.
Don’t confuse it with success, money and being in shape. It’s the easiest thing simply because you can do it in an instant by just going with the flow, seeing all the beauty around you and the positives in your life, experiencing the moment and letting go of the limitations you set for yourself.
You are literally moments away from the ultimate happiness and it’s only because you haven’t decided that you deserve and want to be happy. Maybe you fear it in some way because… well, everything will be great then and you won’t have anything to worry about.
But life in the comfort zone, the one we’re used to leading, includes constant worries and it’s somehow comforting to have many thoughts in your head all the time and feel like many things are going on. If that’s so, you’ve got a bigger problem than just not being happy.
How to be happy?
This sounds like such a simple question. And for most people the answer is even easier: just be.
That really is how it works. And yet, we know so many people that have everything they want, everything it takes to be happy no matter what your definition of happiness and success is, but still don’t feel satisfied, don’t feel like they have a reason to be grateful for, take everything for granted and just aren’t happy.
On the other side, there are people who have less than the average person, but for them it’s more than enough. And they are way happier than those who have more. It’s simply because they appreciate it and thank for it every single day.
Then what does it take to become one of them?
If you want to see how to be happy without changing anything, check out today’s episode.
Who’s to blame for the lack of happiness in your life [1:56]
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This is an interview-style post with Rich Clominson.
Hey Rich. Tell us a bit about yourself, what you do, and – most importantly – what your side project is?
Hey! My name is Rich Clominson and I am the co-founder of Failory.
Failory is a community, where failed startup owners come to tell their failure stories and the mistakes they committed, so that future entrepreneurs can learn from them and don’t make the same errors.
Our main objective with these interviews is, and has always been, to help entrepreneurs achieve financial independence and do not fail in building their business. The audience who reads Failory is mainly wannapreneurs and small business owners. There are also many developers who love our interviews.
I, in partnership with my 2 co-founders, started Failory on July 15th. 13 days after, our new startup was receiving 4,000 visits in a single day. They were 2 really crazy weeks, in which our main objective was to launch soon and validate our idea. And we succeed!
Why did you start Failory?
The idea and motivation behind Failory are quite ironic.
With my 2 co-founders, we have tried building many side-projects with little or non-success. Tired of failing over and over again, we decided that we should take an advantage of all the lessons we have learned from failing, and help entrepreneur avoid committing these errors. We were specialists on failure, so I think we were the perfect people to start this project.
When our last startup failed, we started wondering on the idea of creating a website that would collect stories of failed startups, in which we would reflect about the mistakes they committed.
After a competition analysis, we discovered that there were some other websites which talked about failed startups, but neither who interviewed the owners of those startups. So, inspired by Indie Hackers, we decided that this was the best way to talk about failed startups.
How did you start it with and why?
The process of building Failory started with an analysis of the competition and validation of the idea. I have to confess that at first, we didn’t trust too much on the project. We decided to start it just like a “thesis”. So, these two parts were made fast and probably not too deeply.
After this, we moved into the naming process and business plan election. After a big brainstorming of possible names, we chose Failory. It surged from the combination of “failure” and “story”. The business plan was simple. However, we had many doubts about the monetizing strategy, but analyzing our competition, we found that the best way to earn money from Failory was with advertisements and sponsorships. (+ affiliate marketing, of course)
After a few days, we began designing and developing Failory. The design was pretty basic. Again, we were inspired by Indie Hackers, and we made a website design similar to theirs. It only took us a few hours, and we rapidly moved into the development part. We didn’t want to spend hundreds of hours coding the website, as, as I have said, we first needed to validate the idea.
Therefore, we built the product on Webflow, a totally recommended tool.
This part took us only a few days. But, what about the interviews?
Collecting the interviews was definitely the hardest part.
To get the first ones, we sent some cold-emails to people who have published online articles talking about their failed startup, and some emails to entrepreneurs, asking if they have failed with a startup on the past.
Somehow, we managed to get 9 interviews. Some people were really enthusiastic to talk about their failed startup, but others didn’t trust us, as the website wasn’t even published yet. As a result of this distrust, the quality of the first interviews wasn’t so high as the ones we are publishing now.
And finally, while we waited to our interviewees to complete the questionnaire of their failed startup, we began writing the blog articles, in which we tried to help people who were starting with their startups.
You recently started publishing income reports. How does that help?
In December we decided to become a transparent or open startup and began sharing all of our numbers.
We are still working on this, as we are building a page under /open, in which we will keep our readers updated on our monthly revenue, our google analytics, and any other metric they can care about.
To share our numbers, we decided to start publishing income reports. You can find them on our “startup help blog”. This helped us achieve two goals we had.
In the first place, to publish more constant high-quality content, which brings more visitors to our site.
On second place, it helps us humanize our brand. When arriving at our homepage, people couldn’t find out if we were real humans or just robots. We didn’t talk about ourselves and nobody knew who was behind Failory. The income reports have helped us solve this big problem.
A lot of people have sent us emails or commented on Reddit or social media that they really appreciate our monthly reports and encourage us to keep publishing them.
The only disadvantage I can find of monthly reports is the time the writing of them consumes. 2018 February report has +3,500 words and it took me +12 hours to write it and publish it on the web. I obviously can’t hire a freelancer to write the income report for me, and I had to spend a lot of time going through what we have done in the entire month. That is why I am still re-thinking the way in which I should write the reports.
How do you structure your day and week now that you have this on the side?
Apart from working on Failory, I work at a marketing agency. The same with my partners. That is why we are making slow improvements to the site.
I devote the majority of my free time and weekends to Failory. I manage myself with the to-do method, using Todoist and Notion.
Every day, I have a small routine which consists of checking social media, emails, Google Analytics, MailChimp, and some startup communities, such as Product Hunt, Hacker News, and Designer News. After that, I check my to-do things and begin completing each of them.
This is probably not the most productive way to organize my time and tasks. I definitely need to try new methods and keep experimenting.
What are your weak points and how do you plan to improve them?
One of my weakest points is my lack of knowledge on web development.
I have so many ideas for cool projects I could build inside Failory, but I don’t have the tools to carry them out. Without coding a single line, I was able to create a good-looking and functional website, which makes me love the no-code movement. However, I had to look for alternative ways to do lots of things in order to avoid coding.
I don’t have a true plan to improve this. I am still wondering whether I should learn how to code, or not. The main issue I have is time. Taking a course on HTML, CSS and Java would take lots of months.
I have a really tight free time to work on Failory, and I constantly get distracted by social media and YouTube videos. As I have said, I am still experimenting with different productivity methods and strategies. I want to increase the number of tasks completed per day and began to ship more.
How did you earn your first money with Failory?
Our main priority right now isn’t monetizing Failory. We want to first, build a great website and enlarge our scope from interviews with failed startups, to the site of the failed startups. We want to build many tools and different content pages about failed startups, which would include the people participation with a community.
Although, we are not focusing on monetization, in December 2017 we made our first dollar. We got affiliated with ThoughtLeaders, a website that connects advertisers with newsletters. They sold an advertisement on our email, which resulted in $40.
Since then, every week, we send an email featuring our newest interviews and sponsoring different companies. We make $40 per week, which we use to pay our expenses and improve the site.
We have also thought of making money with Failory through affiliate links and advertisement on our homepage. As soon as we convert ourselves into the website for failed startups, we will begin with these two strategies.
Furthermore, a fourth monetizing strategy we have considered is building a community and providing premium content. However, we still need to figure out how to do it.
Do you think everyone should have a side project? If so, why?
Starting a side project is not only a really great idea to make a passive income per month, but also to develop your skills and abilities. Having a side project has so many benefits:
Funny: I really enjoy working on Failory. I have a stupendous time building and growing the site. Having a side project is so funny!
Great for learning and gaining experience: Side projects allow you to put into practice everything you know.
Encourage creativity: From deciding the name, to designing the website, I had to use my imagination and decide on the Failory brand which has definitely boosted my creativity.
Benefit your career: While building a side project, you will learn lots of new concepts on different topics that will, in the end, help you in your career, giving you more job opportunities.
What’s next for Failory?
On the last few weeks, Failory has grown amazingly. Lots of new emails subscribers, many new interviews published, even an invitation to an event! As I have said, we are trying to convert into the website for failed startups. We are focused on building new tools and little side-projects inside Failory.
We are also wandering around the idea of starting a podcast. This idea was proposed by the audience, and we know it can result being super successful.
However, if you are reading this two months after being published, our plans may have already changed. So, just send us an email and ask us about them ;)
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