LRS 103: How to Have a Successful Podcast: Tips from The Best

How to Have a Successful Podcast: Tips from The Best - the lets reach success podcast

Thanks for joining me for another dose of inspiration and action from the most successful people in different fields here on The Let’s Reach Success Podcast.

Today I will talk about podcasting. Still not many bloggers or online business owners have given this a chance. But I do believe it’s a great addition to your brand and something you can enjoy, a new skill you can build, and a fantastic way to find new fans, build an audience and gain exposure.

You also get to connect with listeners on a more personal level as letting them hear your voice is better than just communicating through written content.

The final step is video, but it’s something many people don’t feel comfortable with. The best strategy, though, is combining all of these.

Which means writing, talking and making videos about your field so that you can be on all big platforms such as iTunes and YouTube, and let people choose how they want to learn things from you.

Anyways, today I wanna share some good tips on how to launch and grow a podcast and become known in your niche.

Most often this won’t be for the money, but the benefits are still enough. I will share advice from some of my most favorite entrepreneurs online, whose podcasts you’re probably pretty familiar with. That’s Tim Ferriss with the #1 business podcast on iTunes the Tim Ferriss Show, and Pat Flynn, host of the Smart Passive Income Podcast. Both of these people started it on the side, along with all the other things they were doing on their sites. And today their shows are the biggest part of their business growth and authority.

The third person I wanna cite in this episode of the podcast is Noah Kagan, who just recently launched his show Noah Kagan Presents. There he gathers other favorite entrepreneurs and asks them to share their success stories. That really seems to be our favorite format, doesn’t it?

He built a few solid businesses first and his personal brand is gaining enough attention. So publishing the first episodes of the show was sure to grab attention and regular listeners. It’s going pretty well now.

Okay, so if you’re thinking of finally starting your own show (which isn’t as hard as some people think), or have one already but wanna change direction and be a better podcaster, today’s episode will help you.

Learn how to launch and grow a successful podcast.

  • The mindset Tim Ferriss developed when starting his podcast [3:04]
  • His best tips for podcasters on format, sponsors, etc. [6:35]
  • Why Pat Flynn waited for a year and a half before launching his podcast [10:12]
  • A look inside Noah Kagan’s podcast launch that brought 10K listeners in one month [15:30]

People mentioned on the show

Their shows:

Resources to check out

Check out ‘How to Have a Successful Podcast: Tips from The Best’ on YouTube

Listening options:

• Subscribe to the show on iTunes to get automatic updates.
• Listen on Stitcher Radio.
• Subscribe on your Android device.
• RSS feed

Thanks for listening.

Glad you joined me on the podcast today. If you want to hear a particular topic on it, leave a comment below and I’ll make sure I cover it in the future.
Also, if you enjoyed it, please share it using the social media buttons you see on the left.

And finally, please leave an honest review for The LRS Podcast on iTunes. You’ll help a lot with the rankings for the show and I’ll appreciate it.

Get The Lifestyle Designer's Digest

Sharing my adventures in lifestyle design, building an online business, and growing this blog. Join me for weekly updates.

Previous ArticleNext Article

Becoming an Online Merchant: 4 Tips to Find the Perfect Product to Sell

Becoming an Online Merchant: 4 Tips to Find the Perfect Product to Sell

E-commerce is a booming industry and will only continue to grow in the coming years. That’s why it’s not so surprising that there are plenty of people who want even just a small slice of the proverbial pie.

But whether or not you are looking to establish a full-blown online store or would simply want to supplement your income by buying and selling items on the side, you have to pick a product to sell that would, well, sell.

With the right marketing strategy, one can argue that anything and everything can be sold online. However, the real challenge is finding a product that is conducive to success. How do you find that product? Here are a few pointers.

Finding The Ideal Product to Sell

1. Target Hobbyists and Collectors

You’ll be surprised by just how much money hobbyists and collectors are willing to spend to fuel their passions.

If you have a knack for finding rare items, you’ll be a big hit with collectors. Whether they’re interested in action figures and toys, lapel pins, first edition books, stickers, sports cards, or even antique dinnerware. Just make sure that everything is legitimate.

Meanwhile, there is no shortage of hobbies on which people willingly invest their time and money.

Some of the more popular ones include biking, fishing, knitting and crocheting, calligraphy, model building (including radio-controlled vehicles), and handicrafts. Look for a leisure pursuit where you can act as the product-based solution and you’ll easily enamor yourself to these customers.

2. Something Hard to Find or Can’t be Bought Locally

There are some things that can be easily found in a local grocery store or a specialty shop — say gardening or baking supplies. But what about specialty foods, magician’s accessories, eco-friendly products, and fandom items?

Most likely, people will go online to find these. You can enlist the help of Google Trends and Google Keyword Tool to get a glimpse of what kinds of products people are searching for online and use the results as a guide to pick a niche product to sell.

You can also try to sell products that can’t be bought or difficult to procure locally, like Japanese Kitkats, the “three-story” alfajor Oreos, or Asian beauty products. The latter, in particular, is a good place to start since a lot of products are only available in select countries or regions but are available through wholesale Asian cosmetics websites. Do the hard work of sourcing these products (and offer them at reasonable prices) and see just how much your customers will love you.

3. Star with The Accessories Before The Big-Ticket Items

When people buy big-ticket items such as 4K TVs, high-end smartphones, and gaming laptops, they buy them only once. Their next purchase of these kinds of products will probably be in the next two to three years.

These are big investments, after all, and people are much more reluctant to spend huge amounts so often. However, accessories are much more common purchases and people are relatively more agreeable to spending more often on these items. Especially when they’re meant to increase the performance or ensure the longer life of the bigger product.

Think about HDMI cables and switchers for TVs, charging cables and power banks as well as cases and protectors for smartphones, and gaming accessories like a mouse, a keyboard, and a good pair of headphones.

If you already sell the big-ticket items, then it’s a wise decision to add the accessories to your online catalog. If you’ve yet to choose what to sell on your online shop and/or you have a limited capital, you should consider selling these kinds of accessories first.

4. Consumables Mean Customers That Keep Coming Back

Consumables mean that you will have a steady customer base and a rather reliable revenue stream. What’s more, when people need to order products from you regularly, it’s much easier to build a loyal customer base.

Think about specialty cooking ingredients (Himalayan pink salt, anyone?), supplies for arts and crafts, and even cosmetics. Just make sure you’re able to deliver each and every time, since you don’t know when your customers will run out of their stock or order in bulk in advance.

Of course, choosing which product to sell is just one part of a thriving online business, since you should also take into consideration the demand, potential competition, and reliable suppliers, among others. However, it’s also undeniable that finding a saleable item is a huge contributor to your business success. Good luck on your journey as an online entrepreneur!

If you're into ecommerce, you might be wondering what product to sell on your online store. Here are 4 great ideas that are sure to make you money and bring you loyal customers: #ecommerce #onlinestore #makemoneyonline #sidehustle