A Young Entrepreneur’s Guide to Building Your First Website

A Young Entrepreneur’s Guide to Building Your First Website

The following article is a guest post.

There’s no doubt that what makes or breaks a young entrepreneur in this day and age is their web presence.

You can be active on all the social media channels, and while you may gain some success, nothing is comparable to the gains you’ll win when you operate your own website.

A successful website lends you greater authority and presence than social media. If your website appears at the top of a Google search with your name attached to it, that prestige is priceless. People only increase in respect for you with the added legitimacy of a website.

More than legitimacy, and something which should be a priority of a young entrepreneur, is the opportunity for monetisation a website allows. Once you’ve established a website with presence, there are many ways you can spin it to increase your influence- and your profits.

If you’re looking to establish your own empire in whatever niche of your choosing, you’re going to have to develop a website to make your plans a reality.  Here’s a step-by-step guide to help you:

How to Build Your First Website and Achieve Your Dreams.

1. Choose a Domain Name.

If you are your own brand, picking the domain name for your website shouldn’t be a challenge – just go for your own name.

However, because each domain name on the internet has to be unique, you could run into some trouble if there’s already a website in your name.

If that website is for all intents and purposes inactive, you can look into purchasing the name. Unfortunately, if the holder of the name feels like you need it, be prepared to pay a pretty penny to get that domain.

If you don’t want your domain name to be your name, go for the name of your brand. If you don’t have a brand name yet, look through domain registrars to see what website names are available and appropriate for your brand.

Getting creative and coming up with a name that encompasses your brand and mission is fantastic. Just ensure that domain name is still available.

2. Register Your Name.

Most People Lose Money Selling On eBay Due To Those 5 Reasons. Do You?

Once you’ve chosen your name, you have to register it or else risk losing it.

There are several companies online that will allow you to register your domain name. It’s simply a case of browsing the various companies that offer it, and choosing one you consider to be legitimate and affordable.

Registering your name usually starts around the ten-dollar mark. However, you may have to pay more if you want the most legitimate extension: .com. The extensions .net or .biz are usually cheaper, but consumer’s nowadays have an unconscious bias toward a .com extension, so bear that in mind.

3. Build Your Website.

Building your website doesn’t have to be that difficult, even if you lack relevant skills in HTML and web design.

A content management system can help make building your website a dream, if you are inexperienced.

There are various CMS’s. All the most popular ones have advantages and disadvantages that you must carefully assess before you proceed with one for your website.

If you have the relevant skills to build your own website, it’s more advantageous that you avoid a CMS, purely because you avoid their constraints. It is intensely time consuming and requires constant diligence and care, so this avenue is not recommended for a novice.

If you don’t want to use a CMS that might restrict the capabilities of your website, such as confine you to mainly a blogging-based platform, consider using some specialised web design software. Specialised web design software can guide someone with relative inexperience through the process. Expect to learn a lot while using it!

4. Get a Web Hosting Provider.

Last but not least, choose a web hosting provider. A web hosting provider is crucial to the smooth-running of your website, but it is the area that laymen know the least.

The files your website needs to function are connected to a server. This server is a giant computer that facilitates all the files on your website and allows you access to the web. For most individuals and small businesses, running a server is completely unaffordable. Only giants like Amazon and Facebook can afford to do so.

You have to choose which web hosting provider will provide the right server so your website functions to its optimum capacity. Check on MangoMatter to find reviews of reputable web hosting providers.

5. Create Excellent Content.

No one is going to look at your website unless you fill it with excellent content. Draw on your talents, passion and creativity to write or make cutting-edge content for your niche. Remain on top of it, and watch your empire grow!

So that’s what you need to do to build your website and start your entrepreneurial journey. Good luck!

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Becoming an Online Merchant: 4 Tips to Find the Perfect Product to Sell

Becoming an Online Merchant: 4 Tips to Find the Perfect Product to Sell

E-commerce is a booming industry and will only continue to grow in the coming years. That’s why it’s not so surprising that there are plenty of people who want even just a small slice of the proverbial pie.

But whether or not you are looking to establish a full-blown online store or would simply want to supplement your income by buying and selling items on the side, you have to pick a product to sell that would, well, sell.

With the right marketing strategy, one can argue that anything and everything can be sold online. However, the real challenge is finding a product that is conducive to success. How do you find that product? Here are a few pointers.

Finding The Ideal Product to Sell

1. Target Hobbyists and Collectors

You’ll be surprised by just how much money hobbyists and collectors are willing to spend to fuel their passions.

If you have a knack for finding rare items, you’ll be a big hit with collectors. Whether they’re interested in action figures and toys, lapel pins, first edition books, stickers, sports cards, or even antique dinnerware. Just make sure that everything is legitimate.

Meanwhile, there is no shortage of hobbies on which people willingly invest their time and money.

Some of the more popular ones include biking, fishing, knitting and crocheting, calligraphy, model building (including radio-controlled vehicles), and handicrafts. Look for a leisure pursuit where you can act as the product-based solution and you’ll easily enamor yourself to these customers.

2. Something Hard to Find or Can’t be Bought Locally

There are some things that can be easily found in a local grocery store or a specialty shop — say gardening or baking supplies. But what about specialty foods, magician’s accessories, eco-friendly products, and fandom items?

Most likely, people will go online to find these. You can enlist the help of Google Trends and Google Keyword Tool to get a glimpse of what kinds of products people are searching for online and use the results as a guide to pick a niche product to sell.

You can also try to sell products that can’t be bought or difficult to procure locally, like Japanese Kitkats, the “three-story” alfajor Oreos, or Asian beauty products. The latter, in particular, is a good place to start since a lot of products are only available in select countries or regions but are available through wholesale Asian cosmetics websites. Do the hard work of sourcing these products (and offer them at reasonable prices) and see just how much your customers will love you.

3. Star with The Accessories Before The Big-Ticket Items

When people buy big-ticket items such as 4K TVs, high-end smartphones, and gaming laptops, they buy them only once. Their next purchase of these kinds of products will probably be in the next two to three years.

These are big investments, after all, and people are much more reluctant to spend huge amounts so often. However, accessories are much more common purchases and people are relatively more agreeable to spending more often on these items. Especially when they’re meant to increase the performance or ensure the longer life of the bigger product.

Think about HDMI cables and switchers for TVs, charging cables and power banks as well as cases and protectors for smartphones, and gaming accessories like a mouse, a keyboard, and a good pair of headphones.

If you already sell the big-ticket items, then it’s a wise decision to add the accessories to your online catalog. If you’ve yet to choose what to sell on your online shop and/or you have a limited capital, you should consider selling these kinds of accessories first.

4. Consumables Mean Customers That Keep Coming Back

Consumables mean that you will have a steady customer base and a rather reliable revenue stream. What’s more, when people need to order products from you regularly, it’s much easier to build a loyal customer base.

Think about specialty cooking ingredients (Himalayan pink salt, anyone?), supplies for arts and crafts, and even cosmetics. Just make sure you’re able to deliver each and every time, since you don’t know when your customers will run out of their stock or order in bulk in advance.

Of course, choosing which product to sell is just one part of a thriving online business, since you should also take into consideration the demand, potential competition, and reliable suppliers, among others. However, it’s also undeniable that finding a saleable item is a huge contributor to your business success. Good luck on your journey as an online entrepreneur!

If you're into ecommerce, you might be wondering what product to sell on your online store. Here are 4 great ideas that are sure to make you money and bring you loyal customers: #ecommerce #onlinestore #makemoneyonline #sidehustle