Tips on Blogging, Business, Money and Mindset
Tips on Blogging, Business, Money and Mindset
Tips on Blogging, Business, Money and Mindset
Creating digital products that meet user expectations is crucial in the rapidly evolving technological landscape. Technological evolution presents opportunities and challenges for developers and businesses necessitating constant adaptation and innovation. …
In this episode, you’ll learn about my latest business updates – from monetizing a new niche site and using ChatGPT to create more content in less time, to optimizing my product suite and starting a membership site.
I’ll discuss 2 big topics in the blogging industry that I haven’t dived into before – niche sites and artificial intelligence. If you’ve been thinking of trying any of these or adding an extra income to your blogging business, you might come up with some interesting ideas after this episode.
Show Notes:
The only thing that can get you out of a rut in business
Why I started using AI
How exactly I use ChatGPT as a blogger
What the rise of AI tools means for content creators
How I’m monetizing my other site
My plans for the brand new niche site I started
The course hosting platform I switched to
Changes in my product suite that followed
The new big thing I’m working on and my vision for it
Mentioned:
Bold Business School: https://boldbusinessschool.com/
Podia: https://www.podia.com/?via=347063
Teachable: https://teachable.sjv.io/n1WYxR
Pinterest Boost: https://letsreachsuccess.podia.com/pinterest-boost
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/
Today I wanted to share about one action I took in my business that saves me over $1,000 per year in blogging expenses.
It’s changing course hosting platforms. And in particular, switching from Teachable to Podia. Let me share why I took that decision and the different factors that played a role in it.
Get the full transcript here: https://letsreachsuccess.com/saved-1000-blogging-expenses/
Mentioned:
Teachable: teachable.sjv.io/n1WYxR
Podia: podia.sjv.io/jr5nd0
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/
![Your Course Sales Page + Final Offer Decisions [High-Value Offers Audiobook, Part 10] - creating a business website](https://letsreachsuccess.com/wp-content/uploads/2023/10/computer-desk-woman-website-blogger.jpeg "Your Course Sales Page + Final Offer Decisions [High-Value Offers Audiobook, Part 10] 4")
Welcome to the audiobook experience of my book High-Value Offers: How to Create Desire and Turn Your Course Idea into The Dream Offer for Your Ideal Student.
Get the book here: https://www.amazon.com/dp/B0C7N66NGN
In this part, we’ll talk about what to include on the sales page of your online course and how to organize the different elements. You’ll also get a sales page template. In addition, we’ll cover a few decisions that need to be made about your digital product business related to having one offer vs multiple ones, evergreen courses, and the ascension business model.
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/
Welcome to the audiobook experience of my book High-Value Offers: How to Create Desire and Turn Your Course Idea into The Dream Offer for Your Ideal Student.
Get the book here: https://www.amazon.com/dp/B0C7N66NGN
The product guarantee exists to handle one of the most common sales objections – the financial risk people are taking when investing in your program. It’s crucial that you nail the guarantee, make it compelling and remove that huge objection standing in the way.
That’s what this episode is all about. You’ll also learn about the different types of guarantees, will see examples from successful entrepreneurs and their products, and will get ideas on where to include your guarantee on your sales page as well as how to make it part of your marketing.
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/
Welcome to the audiobook experience of my book High-Value Offers: How to Create Desire and Turn Your Course Idea into The Dream Offer for Your Ideal Student.
Get the book here: https://www.amazon.com/dp/B0C7N66NGN
It’s time for the final stage of the Dream Offer Method – Action. Now that you’ve presented the value of your offer and have made it as desirable as possible, it’s time to encourage your ideal students to take action. In this part, we’ll talk about 2 of the main elements of your offer – scarcity and urgency (these go together), and objections.
Scarcity and urgency are something you’ll utilize when you launch, they are sales techniques that work really well. And sales objections are any reason the potential buyer has for not buying your product. Learn more about them, why they are a good thing, the different types of objections and how to handle them well.
Show Notes:
Why use scarcity and urgency
Examples of scarcity in launching and marketing
How to use urgency in your launch
How to utilize waitlists for your product launch
Sales psychology in action
What’s a sales objection
Why objections are a good thing
The different types of objections
What to tell potential customers who think they can’t afford your program
What to do when people don’t trust you and your course
How to help people make time for your course
How to handle people’s objections to joining your program
What are product-specific objections
Ways to handle objections and where to add that on your sales page
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/
Welcome to the audiobook experience of my book High-Value Offers: How to Create Desire and Turn Your Course Idea into The Dream Offer for Your Ideal Student.
Get the book here: https://www.amazon.com/dp/B0C7N66NGN
Your ideal student needs proof that all this works before they invest in a program. They also need proof that you have what it takes to teach them. Both of these objections can be handled by sharing your story and making it part of your marketing, sales page and launch in a way that applies to the problem you’re solving and to the program.
In this part, you’ll help you write your story in a way that resonates with your offer and add it to your sales page. You’ll also see examples from my courses.
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/
Welcome to the audiobook experience of my book High-Value Offers: How to Create Desire and Turn Your Course Idea into The Dream Offer for Your Ideal Student.
Get the book here: https://www.amazon.com/dp/B0C7N66NGN
In this part, we cover another important step of creating your high-value offer – making sure there’s demand for your course topic, also known as idea validation.
What I’m about to share with you is basically market research but in a much more casual, genuine and intuitive way than what you might be used to. The goal is to check if there’s demand for your course before you create any content for it and before the launch.
Now, you’ll learn about the two main ways to ensure you’re working on a course that will sell as well as five methods for naming your course.
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/
Welcome to the audiobook experience of my book High-Value Offers: How to Create Desire and Turn Your Course Idea into The Dream Offer for Your Ideal Student.
Get the book here: https://www.amazon.com/dp/B0C7N66NGN
In this and the next parts, we’ll explore the second stage of the Dream Offer Method – Desire. You’ll learn how to create and increase desire and the role it plays in sales and marketing.
You want to create something people truly want and for that, you first need to identify who they are and what their desires and challenges are. So lean back and hear my 5-step process for defining your ideal course student so you can create the best course for them and turn it into an offer that will show them why it’s perfect for them.
Show Notes:
How I narrowed down my ideal course student
Why define who your course is not for
How to turn that into a powerful section on your sales page
An example of addressing customers’ pain points in your copy
How to get into the head of your ideal student
The consequences for your ideal student of not solving their problem now
How to make that part of your marketing
How I challenge people’s current beliefs about what’s possible in 1 of my offers
How to create a before and after picture
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/
Welcome to the audiobook experience of my book High-Value Offers: How to Create Desire and Turn Your Course Idea into The Dream Offer for Your Ideal Student.
Get the book here: https://www.amazon.com/dp/B0C7N66NGN
In this part, we’ll talk about enhancing the value of your offer as much as possible with bonuses. You’ll learn what the best course bonuses have in common, what the different types of bonus material are, how to create your bonus stack and add monetary value to it. Together with that, you’ll hear a list of course bonus ideas you can use for your program right away.
Show Notes:
Why every course needs a bonus package
What the best bonuses have in common
The benefits of high-value bonus material
Why creating a bonus doesn’t need to be complex or time-consuming
Internal vs external objections
Examples of core bonuses
How do time-sensitive bonuses work
Handling sales objections by using bonus material
Course bonus ideas
Using coaching, support and communities to enhance your course offer
A bonus idea with a perceived value of 5 figures
The type of bonus that has served me best as a student
Why price your bonuses + examples
Tips on deciding their monetary value
Questions answered in the episode:
At what point should I present my bonuses during the launch?
Should you offer bonuses for your pre-launch?
What are the different types of bonuses?
How I decide what bonuses to include in a program?
How many bonuses to have?
How many types of bonuses to include in my bonus stack?
What’s the difference between templates and swipe files?
How to implement physical products and live events in my bonus package?
How to position your bonuses on your sales page?
Links:
🦋 Bold Business School: https://letsreachsuccess.podia.com/bold-business-school
🦋 Website: https://letsreachsuccess.com/
🦋 Instagram: https://www.instagram.com/letsreachsuccess/
🦋 Courses: https://letsreachsuccess.com/courses/
🦋 Books: https://letsreachsuccess.com/books/
🦋 FREE EPIC ONLINE COURSE CHECKLIST https://boldbusinessschool.com/free/