5 Motivational Books That Will Change Your Life 48

5 Motivational Books That Will Change Your Life

This is a guest post by Jessica Barden, a Pro Writer and Blogging Geek at Writing-Bunch. She is a bookworm and reads at least a book or two in a day. She has a personal collection of more than 500+ books including every genre.

You might have heard a common adage that “Readers are leaders”.

A good book can transform your life and turn you into a better person, both personally and professionally.

With the negativity and distractions that surround us, it is important that we stay motivated to achieve our goals.

Here are top 5 motivational books that will bring a revolution in your life.

1. Think And Grow Rich By Napoleon Hill

It is one of the oldest books on this list, but the secrets discussed in this book by the author still holds true.

Napoleon Hill interviewed many business people and shared stories that will uplift your spirits.

The book is filled with wisdom and business secrets that can take you to success in both life and business. If you want some motivation and inspiration, then start reading this book and you will surely find it.

2. 7 Habits Of Highly Effective People By Stephen Covey

For some, this might get a little boring due to its preachy style but the author has done a great job in highlighting habits that lead to success. Even if the reader does not possess some of these habits, they will surely try to acquire some of these traits after reading this book.

Habits make up the character and character makes your destiny. If you have good habits, you are destined to be great.

3. How To Win Friends And Influence People By Dale Carnegie

Before this book, managing personal and business relations used to be the challenge. But this book has changed the perception of people regarding business and personal relationship.

More and more people started to consider business and personal relations as one after his book.

Moreover, it provides an excellent account of how you can influence people and expand your network of friends.

4. The Power Of Positive Thinking By Norman Vincent Peale

The power of positive thinking has created a stir as soon as it was published. It received negative criticism from different quarters such as ‘the psychologist’ who terms this book as heretical and considered the author as a crank.

Today, the concept shared in this book has been proven true by science.

If you are feeling depressed and want something to uplift your mood, then this book is for you as it focuses on the importance of being optimistic and the benefits that come with it.

This makes this book a wonderful read especially in today’s world, where depression, stress, and anxiety have a negative impact on your mind.

5. Drive By Daniel H Pink

Do you want to know where motivation comes from? If yes, then this book is an ideal choice.

The motivation comes from the deepest sense of who you are and who you want to become in future.

If you want to stay motivated and achieve your goals, then this is the book to read. Regardless of which industry you belong to, you can drive your way to success and overcome every obstacle that comes your way.

Conclusion

You can easily find many other motivational books that can give you a boost, but these are some of the bestselling books on motivation that can completely transform your life and turn you into a better person.

Want to stay motivated all the time and keep your spirits high, irrespective of the circumstances? Then these books are your best friends.

Don’t let stress and anxiety ever get in the way and stop you from achieving your goals.

By reading these books, you can easily overcome these issues and stay focused and motivated to achieve your goal.

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The Five Elements of Flawless Customer Experience 6

The Five Elements of Flawless Customer Experience

Providing a flawless customer experience is the ultimate goal for any business.

There’s a lot that goes into creating a customer experience that keeps your clients coming back for more. In fact, there’s so much involved that it can almost seem overwhelming.

However, providing a flawless customer experience becomes much easier when you approach the task through these five distinct elements:

Time
Understanding
Ownership of Emotions
The Unexpected
Follow-Through

Time

When it comes to your customers’ satisfaction, time is essential. Think of how a great experience at a new restaurant quickly sours if you’re left waiting for your food to arrive. Think of how your excitement over a great department store sale turns into frustration as you stand in line for what seems like hours.

Time is your most valuable resource and it is up to you to make sure you’re using your customers’ time wisely.

This is why restaurants have comfortable waiting areas with drinks and appetizers, or why airports have lounges with restaurants, shops, and even bars.

If your customers are being forced to wait for a service, make them feel as if their time spent is not wasted. The more positive drivers you offer customers, the less likely they are to grow dissatisfied with their experience.

Think of how you can implement this in your own business. Are there places where you can help fill customers’ time? Are there places where technology can be used to cut down on the time it takes to complete a task? Remember, it’s the customers’ time that should be valued, not your own.

Understanding

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You must understand what your customers want, when they want it, and how.

While this may seem daunting, getting a better understanding of your customers doesn’t take millions of dollars, complex data analytics, and a degree in psychology. Instead, all it takes is a simple look. Watch their process, engage with them, ask them questions, and listen to them.  

How are customers interacting with your product? What’s the first thing they do when they enter your store? What’s the last thing they do before they leave? How long are they spending in each department? Do you notice anything that hampers their experience?

Take a look at your competitors. How are your potential customers interacting with them? What does this business offer that you don’t or vice versa? What is your, as Harvard Business School professor Clayton M. Christensen says, “job to be done?” What are your customers hiring your product or service to accomplish? Understand why your users are turning to your products.

Ownership of Emotions

Many companies have already taken hold of their customers’ emotions, though cynically. Subliminal advertising is a key example. However, the ownership of emotions does not have to be cynical. When used correctly, it can be the “holy grail” for companies.

Owning emotions begins with the aforementioned ability to understand. When you truly understand a customer’s choices and then act to make the experience better, you’re building a relationship of trust. That trust is the foundation of emotional ownership.

One way to build this trust is to reduce the “emotional” noise that surrounds your customers. Let them know that, even on their worst day, your business or product is there for them and that it will be a constant in their lives.

Think of restaurants and the long wait times you have to endure when they’re busy. Think of how angry—or “hangry”—you feel as you stand around, waiting for your table, and listening to your stomach growl. However, think of how some restaurants are able to reduce that emotional noise by serving you finger foods and drinks as you wait.

Also, seek to understand what emotionally motivates your customers.

Why should they be motivated to visit your store or use your product? To feel confident? Free? Unique? Secure? Successful? Research shows that all human beings are motivated by one of those factors.

The Unexpected

Experiences become stronger and more memorable when they’re accompanied by an element of surprise. Surprise can be addictive, which will only keep your customers coming back for more.

Think about mailing your customers or clients small packages with gifts and swag. Everyone loves to get mail and everyone loves free stuff, especially when it’s least expected.

A surprise doesn’t have to be a huge flash mob (though it could be!). Hand out snacks at your store. Is it a cold day? Give your customers hot chocolate or warm punch. Is it a client’s birthday? Send a card! Even a small note of thanks for a customer’s business is a nice little surprise.

The most important thing to remember: simply be sincere and don’t become predictable. Chocolates on hotel pillows were once a great surprise for guests. However, now that their wow-factor has faded, hotels are continuously trying to get back to the “unexpected.”

Follow-Through

You’ve made promises and established goals. The only thing that’s left is to follow through on them. This starts with creating your mission statement, one that you, your employees, and your customers can commit to it. This will define your customer experience.

Your mission statement must promise to impact yourself/your business, the community, or the world. It may commit to impacting one, or all three. However, whatever it promises, you must follow through on. Your customers’ trust, and thus their experience, depends on it.

More about these five elements can be discovered in Unforgettable: Designing Customer Experiences that Stick, to be published in 2018.

***
Kyle H. David has made a career in technology and entrepreneurship for nearly 20 years. In 2001, he formed The Kyle David Group, now KDG. Over the past 16 years, KDG has grown at a rapid pace, attracting clients ranging from the United States Senate to major financial institutions, international nonprofits, and Division I universities.