This is a guest post by Akeel, the managing director at 99 Dollar Social. His passion for helping people in all aspects of social media marketing flows through all the tips he provides. His optimum goal is to help others use the right social media tool for the highest engagement from their followers. 

Marketing is obviously one of the most vital aspects of any business. It’s a process that intends to broaden the business as an entity.

Although there are specified standards to conduct an effective marketing, the advent of technology has totally changed the traditional ways of doing this. Now, marketers take advantage of the Internet to easily conduct their activities.

In addition, the Internet has proven to be a reliable platform when it comes to cost and efficiency.

But social media has improved above all other strategies as an awesome marketing platform. This is due to the fact that it is now a part of the contemporary culture and millions of people take full advantage of an array of social media platforms every day.

It’s the right hunting ground for marketers. Although it may sound easier, the dynamic processes involved in carrying out a successful marketing campaign on social media networks is quite daunting.

That’ a good reason why there are several online tools dedicated to making your work easier. This article aims at spelling out more info about these productivity tools in detail to help you conquer social media.

1. Mention

Just as suggested by the name, mention is a great online platform that mentions what exactly is trending on the social media networks. It is a socially powerful referencing tool that allows the user to be updated on what is trending.

The most amazing fact about this wonderful tool, however, is that it is so easy to use with simple controls that are user-friendly. Some online marketing critics even find it simpler and powerful to use than Google Alerts.

Mention allows you to customize the settings to suit your needs, for example, you can set a default alert that directs you to the page you want instead of the Mention page.

2.  Swayy

Swayy is a productivity tool that boasts of some incredible features.

Basically, swayy highlights every important story on social media networks and presents them to you in the form of a dashboard. This makes it simpler for you to see the trending topics and choose the particular one to write about.

Sway doubles up as a sharing tool. You can easily create posts and share on your Facebook, Twitter and LinkedIn pages with just a click of a button.  And this feature allows you to schedule articles and share them to an array of multiple platforms in the shortest time possible.

3.  e-Grabber’s Account-Researcher

This has been considered to be one of the most powerful marketing research tools. Basically, it’s accounting researcher works like LinkedIn.

The only difference is that this great tool is more advanced when it comes to detailed searching.

Effective marketers need to understand every prospect of their competitors. This is where this tool is important. It provides you the names, contact details and all other important information of your competitors in just a single search.

4. Compfight

There is a popular saying that images are an integral part of any social media post. This is true because they tend to attract more readers to your posts, thus improving the chances of people sharing them.

The only challenge with professional quality images is that they are not easy to find. More so, they are costly, especially if you are working on a low budget.

The good news here is that Compfight is the solution to all these. It’s a powerful online tool that allows you to use the top quality photos at a minimal price.

Essentially, the function of this tool is to examine Flickr for photos that meet your idea description. Then, it provides you with HTML links for attribution, which is certainly important.

5. A-writer

Content creation entails a lot of energy and time. It’s an art that needs niche perfection. This is what the majority of writers’ lack.

A-writer is a writing platform filled with professional and experienced niche writers in their fields. It is a great way to create your content within the shortest time possible even at a lower cost.

Related: 14 Writing Tools to Help You Get More Done in Less Time

6. Tagboard

Every social media marketer needs to stay updated on the trending keywords and hash-tags. But how will you search for what is actually trending?

Obviously, that will take a lot of time considering the numerous numbers of social networks available today.  Well, Tagboard is the solution.

It is a keyword monitoring tool that synchronizes all the trending keywords from various social platforms into one dashboard. This will allow you to easily access the trending topics and decide on the one to write about depending on what your future predictions are.

Other advantages of using Tagboard include brand monitoring for small business existence, content organization, where it will be easy for you to know what to talk about in your content.

7. RivalIQ

Social media marketing is mostly based on improving content sharing by maximizing content shares and clicks.

This task is often difficult for content creators. However, the secret is to have an in-depth analysis of all involved parameters.

RivalIQ is a social media analytical tool that analyzes every click on your content, shares, views, and all other aspects related to your post. This will help you to know how to effectively improve the content.

The tool is also accompanied with an incredible alert feature that shows the latest trending post from your competitors.

Related: Why Social Media Monitoring is Essential for Your Business

8. Smqueue

Smqueue is a fully automated social media sharing tool that allows you to make a daily scheduled posting of your content on various networks.

It’s a top automated productivity tool for social media marketers.

Do you think there is anything else to conquer your social media? Yes! There is. Take a look at 99 Dollar Social to get the unleashed secrets of using the right social tools to engage your business/personal followers.

See also:

24 Best Social Media Promotion Tools
10 Essential Tips to Becoming a Top Social Media Company
How Businesses Generate Revenue Through Social Media Promotion