How Kim George Earns 5 Figures Monthly with KDP Books, Courses + Templates

This is an interview with Kim George of Your Chic Geek.

Hey, Kim. Tell us a bit about yourself and what you do.

Hey hey hey fam! I’m Kim G., the founder of YourChicGeek — where I teach side hustlers, creatives, and coaches how to turn simple digital products into repeatable income.

I’ve made over $160K on Amazon KDP selling low and medium content books, and now I help others do the same through my courses, templates, and membership (shoutout to the Low Content Collective crew!).

How did your blogging journey begin?

I started blogging back in 2014-ish because I wanted a creative outlet and a way to document the tech + marketing tools that I was playing around with and share a little bit of the knowledge that I picked up in the tech world. I’ve always had a thing for tech tutorials and design hacks, and I figured if I was Googling how to do certain things, others probably were too.

The name YourChicGeek is really a reflection of who I am. I’ve always been a bit of a tech geek — someone who genuinely loves digging into digital tools, building websites, and solving tech puzzles.

But at the same time, I’ve never fit the stereotypical “techie” mold. I’m stylish, creative, and love all things design — which is where the “chic” part comes in.

Andddd – I was that friend everyone came to for setting up websites, setting up sales funnels, and figuring out things like “why Canva won’t export” (lol). Eventually, I narrowed in on helping people not just start a blog but build actual digital product businesses.

What were you writing about in the early days of the blog vs now?

Ohhh the early days were a bit all over the place. I blogged about everything—WordPress tips, productivity apps, branding tools, even blogging about blogging. But over time, I noticed people were most interested in how I was selling digital products and low content books.

Fast forward to 2021– I decided to pivot to helping people publish books that scale – —like planners, journals, puzzle books, and more. I still sprinkle in tech + strategy content, but it’s all centered around building passive income with simple products you can rinse and repeat.

How long did it take you to make your first money blogging?

It took a few months, but my first sale came from a low ticket $17 digital product.

I think it was a mini course on creating opt-in pages? That little win was all the motivation I needed to keep going.

How did your first year as a blogger go?

The first year was slow. My blog felt like a complete “ghost town” and I wondered “is anyone even reading this?” But I kept showing up.

I didn’t have big numbers, but I learned how to drive traffic from Pinterest and how to start ranking my website in Google with organic SEO. I made a few hundred bucks here and there from affiliate links and product sales.

What really helped was building an email list early—I didn’t wait until everything was perfect.

What are your top traffic sources?

It varies depending on the season and what I’m promoting, but my top traffic sources are YouTube, organic search from Google, and paid traffic through Facebook ads.

I’ve been seeing a solid boost from YouTube lately as I’ve started creating more video content that ties directly into my blog posts.

Google continues to bring consistent organic traffic, and I strategically use Facebook ads to drive targeted traffic to key offers and content throughout the year.

What’s your current content strategy like?

My content strategy is pretty straightforward. I primarily create YouTube videos, which I then reshare with my email list and repurpose across my social media platforms like Facebook and Instagram ( I’ll admit, I need to get more consistent with Instagram).

It’s all about getting the most mileage out of each piece of content while staying connected with my audience across channels.

How do you decide what new content to create?

I treat my content like assets. I create blog posts based on questions my audience asks, trending niches, or topics that tie into products I sell.

I don’t blog every week—I’m more of a strategic sprints kind of content creator. I’ll batch a few high-impact posts, then go back and update older ones that are already ranking but could use a refresh (especially when a Google update rolls around).

What SEO strategy has worked best for you?

I got into SEO early on but didn’t get serious until I saw how powerful it was for evergreen traffic. I do optimize every post now.

My strategy:

• Focus on one main keyword per post;
• Add FAQs and clear headings;
• Make it actually helpful (aka no fluff);
• Also—don’t sleep on internal linking. Huge for blog growth.

How have you grown your email list?

With freebies (aka lead magnets).

I have opt-ins sprinkled everywhere—from swipe files to cheat sheets and mini workshops. I also offer low-cost products with an email follow-up funnel behind them to build trust and convert readers into buyers.

What social media has worked best for you?

Pinterest was my OG traffic driver — and it still works! But lately, YouTube and Facebook ads have become quietly powerful tools in my strategy.

They give people a chance to see what I’m doing, not just read about it, which helps build trust and connection so much faster.

How much are you currently earning as a blogger?

I currently earn anywhere from four figures to high five figures per month from my blog, depending on the season and what I have going on.

My income tends to spike during product launches or major promotions, but thanks to the systems I’ve built, I also see steady passive income coming in throughout the year.

What are your different income streams?

Here’s a quick breakdown of my income streams:

• KDP Book Sales: ~40%
• Courses + Membership: ~35%
• Digital Product Sales (templates, kits, etc.): ~20%
• Affiliate Income: ~5%

The cool part? Most of that is semi-passive.

If you have ads, what ad network are you using and why?

Yes, I currently use Google AdSense for display ads on my website, but I try to keep them minimal so they don’t take away from the overall browsing experience.

That said, my main focus is on selling my own products — that’s where the bulk of my income comes from and where I can provide the most value to my audience.

Do you accept sponsored posts on your blog?

No. I am not currently accepting sponsored posts on the blog.

Which of your income streams is your absolute favorite, and why?

Selling my own digital products — 100%. There’s nothing like creating something once and having it sell over and over again.

I love that I have full control over the offer, the pricing, and the messaging. It’s incredibly empowering.

KDP comes in a close second. I absolutely love the creative side of self-publishing, and the earning potential is phenomenal. It’s one of the most rewarding income streams I’ve added to my business.

What are your top tips for creating passive income streams?

My top tip for creating passive income streams is to diversify your income as much as possible. Don’t rely on just one platform or product.

Spread your offers across different types of products — like digital downloads, courses, and physical books — and sell them in multiple places, like your website, Amazon KDP, and Etsy.

Also, build systems that work for you. Use tools like email marketing, automated funnels, and content repurposing to keep things running behind the scenes.

And most importantly, focus on solving real problems for your audience. If your product helps someone save time, make money, or feel better — it can sell again and again without you having to constantly push it.

How passive is that revenue, really?

My advice: create once, systemize forever. But seriously—it’s never fully passive. You still have to tweak, update, promote, and refine.

But when you’ve got a good product and a solid funnel? It’s a lot of work at the beginning – but well worth it in the end.

Do you use AI tools as a blogger in any way?

Absolutely! I use ChatGPT for nearly everything–from brainstorming blog post outlines, repurposing content into social captions, and even coming up with product names.

I still edit heavily to make sure it sounds like me, but it’s a major time-saver.

How have the recent Google core updates affected you?

There have been some dips, especially with posts that relied heavily on list-style content. But the biggest lesson? Diversify traffic and don’t put all your eggs in one basket.

What do you do if you notice a significant drop in traffic?

I don’t panic—I investigate.

I’ll audit top posts, update anything outdated, check Search Console for red flags, and ramp up other channels like Pinterest or YouTube in the meantime.

I also look at what products I can push to boost revenue even if traffic dips.

How do you see the future of blogging?

Blogging isn’t dead—but lazy blogging might be.

With AI and constant updates, quality and personality will matter more than ever. Readers want real voices, real experience, and helpful stuff.

If you can give them that plus layer on some smart SEO and multimedia? You’ll be fine.

How can bloggers maintain (and grow) their blog traffic and income in times of uncertainty?

In my opinion, building your email list is the MOST important thing that you can do as a blogger.

Some additional things I would recommend are:

• Build an email list ASAP;
• Diversify your income streams;
• Focus on branding—not just traffic;
• Test multiple traffic sources (Pinterest, YouTube, etc.);
• Keep learning, adapting, and experimenting;
• And most importantly: don’t rely on just one platform.

If you were starting a blog today, what would you do differently?

If I were starting a blog today, I’d treat it like a business from day one — not just a hobby or creative outlet.

I’d focus less on trying to publish as much content as possible and more on creating intentional, high-value content that solves specific problems.

I’d also prioritize building my email list early and set up funnels to sell digital products from the start.

What top activities would you focus on to see growth as soon as possible?

Here are a few things I would do:

• Start with a clear offer (even if it’s just a $9 template or some other low ticket offer);
• Build a freebie funnel from day 1;
• Create bingeable blog + video content that drives traffic to that funnel;
• Get on email marketing and Pinterest immediately;
• Skip the perfection—just hit publish and keep improving.

What’s next for you and YourChicGeek?

I have a lotttt of plans. I’m growing the Low Content Collective membership, my YouTube channel, and launching new courses + kits to help creators build book brands, not just random off books.

My goal? To help 1,000+ creators via From Publish to Profit  turn their knowledge and creativity into real income—without burning out in the process.

Lydia, I just want to say thank YOU for reaching out to me for this interview. I really appreciate the invite and hope that your readers enjoy it.